With a background in applied economics and management I bring a detail-oriented and data-driven approach to problem-solving, and my focus on technology management allows me to provide clients an entrepreneurial mindset to integrate digital innovation into business processes. My international exposure has generated the skills and passion to navigate cultural nuances and find solutions in the globalized business world of our clients.
Siqi Li
My Areas of Expertise: Market Strategy, Digital Transformation, Business Analytics, Innovation
My Sector Focus: ICT, Financial Services
My Languages: Chinese (Mandarin), English, Japanese
My Education: MPS in Applied Economics and Management, CEMS Master’s in International Management, Cornell University; BA in Japanese, Bachelor of Economics in Finance, Beijing Foreign Studies University
My Experience:
Business Model Transformation
Designed a new business model for an online education platform of a medical equipment manufacturer to enhance user engagement and drive product monetization; validated the idea via competitor case studies and stakeholder interviews and developed prototypes for the proposed product
Market Research
Compiled a quarterly research report on China’s reginal real estate market through in-person and phone surveys, as well as site visits
Business Intelligence
Developed a BI system for a laboratory facility to support the dynamic analysis of the lab usage; built the data model based on the business process requirements using WhereScape and created Tableau visualization on the analysis of the instrument scheduling
Managed a quantitative project on the computing capabilities in 15 target countries, and analyzed data from 2,000+ questionnaires using SPSS